Think about telling a cohesive story, but sprinkle in details and scene-setting photos throughout. Just because you shot all of the detail photos at the beginning of the day doesn't mean you need to load the front-end of your post with details. YOU know the order in which the day's events unfolded, but the viewer doesn't. A better blog post structure alternates between vertical images, horizontal images, and image pairings to create movement and interest.Ħ - Work outside the constraints of chronology It is not ideal to post one horizontal image after the next. This is a more advanced tip, but as you become more astute at arranging your images within a blog post, be mindful of where your eye travels from one photo to the next.
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The pairings below fit these guidelines well and you can see how well they compliment one another!įor more information on how to shoot for this end result, click here to read a post on How to Shoot with your Blog in Mind!ĥ - Be mindful of how the reader's eye will move throughout the post A wide portrait with a close-up portrait.
Vertically paired images work best when you combine any of the following: When pairing vertical images side-by-side, don't post similar images with just a slight variation in the pose. It's always best to leave your readers wanting more rather than feeling uninspired or bored. A shorter post that shows off only your very best images will make a bigger statement than a long post with a bunch of mediocre shots thrown into the mix. I post only the best of the very best images from each shoot, and when I post 60 images for a wedding, that means it was an AMAZING wedding. But I'm never really aiming for a specific number. I looked back at my recent wedding and engagement posts and discovered that I typically post between 30-40 images for engagement posts and 40-60 for weddings. And narrowing down the selection of images you share will likely be the most difficult part of the process. So don't post too many photos that are similar or from the same setting. You want to keep your readers engaged and interested. Remember this is a short, consumable story. This is one of the biggest mistakes I see photographers make when it comes to blogging. As a result, it is super-tempting to stuff as many photos as possible into the post. I sit down to put together a wedding blog post right at the time when I'm the MOST excited about my images.
Having my clients fill this out when they first book is super-helpful, because then I have all the info I need on hand when I sit down to write the post. A handy tool I use to help me prepare this story is my Getting to Know you Questionnaire. Giving background on the characters in the story you are presenting will draw the reader in and help them to become better acquainted with and more invested in the outcome of the story. It doesn't always have to be a portrait of the couple, but typically a photo that either shows off the location or the couple (or both!) is my pick!Īll of my wedding blog posts also include a short story about the couple - how they met, or how he proposed. Select one of your very favorite images that introduces the location, the couple, or the event. So you'll want to use it to grab your audience's attention and draw them in. It's the one-liner that is opening the play. This is an obvious tip, but the first image in your blog post is of utmost importance. Over the years I have refined my process and approach to curating a wedding blog post, and today I thought I'd share some tips for other photographers who might be seeking to do the same.
I shoot to make MYSELF proud with the final product and to have a beautifully presented, moving story that can be easily consumed by the public on my blog. I shoot for my clients, to be sure, but I also shoot for the blog post. And the end product is a huge source of pride. The actual process of arranging my favorite images from a wedding to tell a cohesive story is so cathartic for me. I know this might sound weird, but one of my very favorite parts of my job is to curate a wedding blog post.
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